UFA New Year Mapping
In collaboration with
A First in the Region
Relevance
Located in the historic and highly symbolic war-torn center of Beirut, the UFA building is finally restored and fully operational, marking the beginning of a new era in the country.
For a few days over Christmas and culminating as a New Years Eve celebration, this event was the talk of town and the first open air, free for all, 3D mapping public event.
Result
This project is the result of two intense weeks packed with fun, hard work and lots of creative ideas being tossed around and refined.
Our main objective was to create a new approach towards projection mapping that adds to the common architectural 3D transfiguration techniques, all packed under the 2 minutes quota.
Ideation
Connect the World by Touch
Ideation
We are all united, connected but we forget.
Human empathy requires feelings and the best way to feel is by touch.
Portals allows you to see, hear and touch people from all over the world.
Live It And Relive it - VR
Ideation
If an image is worth a thousand words, then a VR experience is akin to a life within a life.
With Cocoon you can plan your trip and record it in VR allowing you to eliminate unwanted surprises and relive great ones.
A step closer to Holograms - AR
Ideation
The Augmented Card is your virtual signature, CV and showreel.
With a personal or unified app, users can access your information without the need for a computer and explore your profile in 360 degrees.
Sorted – Outsmart Your Garbage
Ideation
Play, learn, solve problems, help your environment and planet.
A much-needed solution for two pressing problems, one we all know about
the other is buried under a pile of garbage.